Chapter 1
To open the season, Rouje unveils Anna, a collection imagined as the natural extension of summer.
The campaign portrays a woman rediscovering Paris while carrying home traces of her journey. A hotel keycard clipped to her keyring, a few forgotten seashells in a bag, sand still lingering in her shoes… Quiet souvenirs that slip into everyday life and prolong the feeling of summer.
Between summer softness and back-to-season energy, Anna embodies a transitional wardrobe, where Rouje icons like the Gabin dress and Nicoise ballerinas are reimagined in a luminous palette and naturally feminine silhouettes.
Romeo jacket
The wardrobe lets the freshness of late sunlit days converse with back-to-season essentials: fluid dresses in shades of blue and pink, light weight knits, signature prints, and a short trench coat with confident lines.
KYLE TOP
NEPHIS SKIRT
THEODORA TRENCH
A silhouette designed to accompany the return to the city with elegance and simplicity.
anil cardigan
botzaris jeans
